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Ayurveda · Integrative Wellness Coaching

Fathia Selmi

Ayurvedic Practitioner & Integrative Health and Wellness Coach
Registered with AAPUK & Complementary Medical Association (CMA)

Call to book
Call 0743 6226 236
Fathia Selmi - Ayurvedic Practitioner and Wellness Coach at Chelsea Natural Health SW10 London

About Fathia Selmi – Ayurveda & Integrative Wellness Coaching, Chelsea SW10

Fathia Selmi is a qualified, registered and insured Ayurvedic Practitioner and Integrative Health and Wellness Coach at Chelsea Natural Health, 208 Fulham Road, Chelsea SW10. She supports individuals in addressing the root causes of health concerns through personalised Ayurvedic guidance, nutrition, lifestyle medicine and sustainable behavioural change.

Fathia’s work combines the timeless wisdom of Ayurveda with modern understanding of functional medicine principles. Rather than offering short-term fixes, she helps clients develop practical, sustainable habits. Each programme is tailored to the individual, recognising that every person’s constitution, lifestyle and health journey is unique. Through her background in psychotherapy, she offers a safe, compassionate and non-judgemental space where clients can explore the challenges affecting their health and wellbeing. She believes meaningful and lasting change occurs when people feel genuinely listened to, supported and empowered.

Fathia also practices from her own clinic. Visit ayu-well.com or call 0743 6226 236 for more information.

Ayurveda
Integrative wellness coaching
Stress, burnout & fatigue
Digestive health
Hormonal balance
Perimenopause & menopause
Weight management
Anxiety & emotional wellbeing
Sleep optimisation
Healthy aging
Women’s wellbeing

Qualifications

  • Diploma of Ayurveda Lifestyle and Nutrition Consultant, Ayurvedic Institute, London
  • Certified Health and Wellness Coach, British Health Coaching, London
  • Registered and fully insured with Balens
  • Member of the AAPUK (Association of Ayurvedic Professionals UK) and CMA (Complementary Medical Association)

About Ayurveda and wellness coaching

Ayurveda is a traditional system of natural healthcare that aims to identify and address the underlying causes of imbalance rather than simply managing symptoms. It considers the interconnectedness of digestion, sleep, stress, nutrition, lifestyle and emotional wellbeing to create personalised recommendations that support long-term health and vitality.

Wellness coaching provides structured support to help you clarify your goals, stay accountable and build habits that last. Through practical guidance and evidence-informed strategies, Fathia guides you to break goals into manageable steps, overcome obstacles and stay consistent in your new routine.

About the consultation

Your initial consultation is a comprehensive 75-minute assessment exploring your health history, lifestyle, nutrition, sleep patterns, stress levels and current concerns. Using Ayurvedic assessment techniques and detailed discussion, Fathia identifies areas of imbalance and develops a personalised wellness plan tailored to your needs.

Recommendations may include:

  • Nutrition and dietary guidance
  • Daily routine and lifestyle practices
  • Stress management techniques
  • Herbal support where appropriate
  • Sleep and energy optimisation
  • Mind-body practices

Areas of support

Fathia commonly works with clients seeking support for:

  • Stress, burnout and fatigue
  • Anxiety and emotional wellbeing
  • Digestive health and gut function
  • Weight management and healthy habits
  • Hormonal balance and women’s wellbeing — perimenopause and menopause support
  • General wellness, prevention and healthy aging
See also: For Western herbal medicine, see Khalda Mohammed. For health coaching with a focus on blood sugar balance and hormonal health, see Adriana Pop and Simon Heale. For nutritional therapy and allergy testing, see Halina High.

Frequently asked questions

What is Ayurveda and how does it work?
Ayurveda is one of the world’s oldest systems of natural healthcare, originating in India over 5,000 years ago. It works by identifying your unique constitutional type (dosha) and the specific patterns of imbalance affecting your health, then providing personalised dietary, lifestyle and herbal recommendations to restore balance. Rather than treating symptoms in isolation, it addresses the root causes of ill health by considering the whole person — body, mind and lifestyle together.
What happens in an initial consultation?
Your first appointment is a comprehensive 75-minute assessment. Fathia explores your full health history, current concerns, nutrition, sleep patterns, stress levels and lifestyle using both detailed discussion and Ayurvedic assessment techniques. From this she identifies the specific areas of imbalance and creates a personalised wellness plan with practical recommendations you can begin implementing straight away.
How is Fathia’s approach different from standard nutritional advice?
Standard nutritional advice tends to be generic — the same dietary guidelines for everyone. Fathia’s Ayurvedic approach recognises that every person has a unique constitution and that the same food or lifestyle practice can be beneficial for one person and aggravating for another. Her recommendations are entirely personalised to your constitution, your current imbalances and your specific health goals. The wellness coaching component also ensures you have the support and accountability to actually implement and sustain the changes.
Can Ayurveda help with perimenopause and menopause?
Yes — this is one of Fathia’s core areas of support. Ayurveda has a sophisticated understanding of the hormonal and constitutional changes involved in this transition and offers specific dietary, lifestyle and herbal recommendations to support energy, sleep, mood and metabolic health during perimenopause and menopause. The integrative wellness coaching approach helps you build sustainable daily habits to support your body through this time.
Is Ayurveda safe alongside conventional medical treatment?
Yes. Fathia’s approach complements rather than replaces conventional medical care. She takes a full medical history and medication list at the initial consultation and will advise if any recommendations need to be adapted. Herbal support is recommended only where appropriate and with full consideration of any existing medication. Please continue all prescribed treatments and inform your GP that you are working with an Ayurvedic practitioner.
How many sessions will I need?
Most clients begin with an initial consultation followed by a series of follow-up appointments, typically every four to six weeks, to review progress and refine recommendations. The number of sessions depends on your health goals and how quickly your body responds. Fathia will give a realistic programme outline at the end of your first appointment. Many clients choose to continue with regular sessions for ongoing support, prevention and healthy aging.
What is integrative wellness coaching and how does it complement Ayurveda?
Wellness coaching provides the practical, behavioural change structure that turns Ayurvedic recommendations into lasting habits. Knowing what to do is rarely enough — wellness coaching helps you identify obstacles, set realistic goals, build accountability and stay consistent. Fathia’s coaching is also informed by her background in psychotherapy, which means she can work with the emotional and psychological dimensions of health change in a way that purely clinical practitioners cannot.

Consultation details

  • Initial consultation: 75 minutes £145
  • Follow -up 30-45 minutes £110
  • In-person and online appointment available
  • Personalised written recommendations provided

On-going Wellness Consultancy Programme

                1 × in-depth consultation 90mins

                3 × Follow- ups 45mins

                Personalised Seasonal diet according to your constitution

Investment of £550 (prepayment in full or 2 instalments)

Ayurvedic Practitioner& Integrative Wellness Coach Fathia Selmi Qualified Ayurvedic Practitioner — AAP & FHT Registered
Initial consultation (75 min)£145
Follow-up (30 - 45 min)£110
Herbal remedies (if prescribed)Extra
On-going Wellness Consultancy Programme (see details in bio)£550
Contact to book Bio

Book with Fathia

Initial consultation 75 minutes. No GP referral needed.

To book please call 0743 6226 236

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